Ladbrokes Casino and Sportsbook
Ladbrokes casino is one of the old boys in the club and they only get to reach that status by being rather phenomenal at what they do. Ladbrokes is an online casino and sportsbook and for the past 16 years have brought top quality services to their clients all around the world.
Ladbrokes casino has been issued a gaming license from the Gibraltar Regulatory Authority as well as the UK Gambling Commission which allows them to trade as a casino and sportsbook. Despite their licensing, they are restricted in a surprising number of countries among which are China, Belgium, Italy, Denmark, Greece, South Africa, Turkey, the United States and several others.
They do offer some diverse support however and players will be able to view their website in the following languages, Chinese, English, German, Hungarian, Norwegian, Portuguese, Spanish, Swedish, Thai, Romanian, Slovenian, Irish and Czech.
They also support a wide range of currencies to accommodate their diverse members’ list including Australian Dollars, Euros, New Zealand Dollars, Norwegian Kroner, British Pounds Sterling, Swedish Kroner, Japanese Yen, Canadian Dollars, Hong Kong Dollars and Singapore Dollars.
Ladbrokes casino is one of the best respected online casinos and in the paragraphs that follow you’ll find out exactly why that is.
Design and Layout
In terms of a theme, there isn’t really any on the website. The design and layout seem to have prioritized functionality above all else as the site uses a plain red backdrop with a plain white logo as contrast.
The top of the page features a grey navigation bar with options for Sports, Casino, Slots, Games, Live Casino, Bingo, Poker, Lottos, Virtuals, Mobile, Exchange and The Grid. Next to these buttons are found a link to the contact us page, an option to start a live chat, a settings menu and a drop-down option to change the language of the site. Just below the navigation bar are the registration and login options.
Browsing to the site immediately drops you into their sportsbook page which already shows you where their priorities lie. Most sportsbook sites are overcrowded and may be difficult for novices in this area to read and understand.
This is the case with Ladbrokes casino as well, simply because of the vast amounts of information that is needed for sports betting. While the page has everything divided into several sections to try and keep separate what needs to be separate. We have seen more comprehendible sportsbook pages before.
There is a sorting option at the top to have the layout focus on a single sport with an additional sorting option included for the various leagues. However, the rest of the page seems a little messy and although we understand that it’s necessary to put a lot of information out at once. We can’t help but feel that there could be a better way to do it.
The second list of buttons links to About Us, Affiliates, Investor Center, Restricted Territories, Shop Locator, Other Ways to Bet and The Grid.It’s all useful and functional but it feels as though the designers were asked to step back and let the developers put everything in place leaving nothing for the designers to fill in.
Heading over to the other game pages and the layout is less overwhelming but still feels like there’s just too much to be seen at once. The page opens up a new navigational menu that includes the following links, Home, Quick Start, Promotions, Ladbrokes Ladies, Macau, Mobile, Help, VIP, My Daily Bonus and £1m Slots Prize Draw.
A backdrop is finally included that include imagery from some of the superhero-inspired slot games and a banner scrolls through some of the more popular games on offer.
Yet another menu is listed below this, this time including sorting options for the games such as Most Popular, New Games, Jackpots, Ladbrokes Ladies, Macau, Fantasy, Legendary, Super Heroes and Scratch Cards along with a search function.
Next to follow are the games which are laid out in the well-known tile format. Although for some reason the tiles were sorted to the left, leaving a large white area to the right with nothing to fill it.
The tiles themselves are of medium size but once again it’s straight to business, no name included, not even a border.
To be brutally honest we didn’t enjoy the web design. It’s way too technical and seems to try and get as much information as possible onto the screen.
While this may seem practical, we suspect that more players will shy away from this sort of design as first impressions don’t at all make it seem user-friendly.
There are way too many menus with options and the casino games display could use a little design just to make things look more alluring. The odd spacing issues us also an eyesore.
Ladbrokes Casino Software
Ladbrokes casino offers a huge selection of games, all from a single software developer, Playtech. While Playtech is considered to be one of the industry leaders in terms of online casino software developers, we find it odd that an online casino of this caliber doesn’t include other developers as well such as NetEnt or Microgaming.
Playtech has been around since 2000 when they first started cementing themselves as one of the all-time big players in casino software. They specialize in a wide range of casino software development including slot games, table games, bingo, skill based and kiosk gaming systems allowing their clients to get a taste of everything from a single source.
They went public in 2005 for various financial reasons among which included the acquisition of other companies and to establish some credibility with the public and their potential clients. Today, they employ over 3500 people in 10 countries.
A major problem in the iGaming industry is a disregard for the rules when putting games together. Since there are so many variables involved in such games. This will only be noticed by the online casinos much later down the line but this should rarely be the case with any Playtech slots.
They also make sure to add a good description of the rules for each game to ensure players know exactly how things work before playing. They also make their games available to be played instantly online or through a download function.
As mentioned, the games selection includes a vast array of categories due to the effort from Playtech who are always trying to get a finger into every iGaming pie.
Apart from a rather impressive list of sports betting options Ladbrokes casino also offer slot games, table games, live casino games, Bingo, Lottery, virtual games and more. As the sports betting option is featured from the home page, we’ll start here.
As mentioned before, this page is difficult to read with so much information at your disposal although veterans of the sportsbook scene should have less trouble in this regard.
An A-Z Sports drop-down menu presents you with the selection of sports they focus on which is quite vast. Sports included here are American Football, Baseball, Basketball, Boxing, Cricket, Cycling, Football, Golf, Handball, Ice Hockey, MMA, Motor Racing, Rugby, Tennis and Volleyball among many others.
Each sport also comes with its own selection of countries and leagues to add even more versatility.
Next, we’ll look at the slot game selection which offers a good variety despite only originating from a single supplier. Some of the most popular slot games in the world may be found here and here’s a list of some of those slot games to look out for.
- Spartacus: Gladiators of Rome
- The Winnings of Oz
- Adventures in Wonderland
- Pixie Gold
- Chests of Plenty
- Amazon Wild
- Wild Gambler
- Psycho (Themed after the Alfred Hitchcock classic from 1960)
- Bounty of the Beanstalk
- 7’s to Burn
Playtech has also made some waves recently with the introduction of their superhero-themed slot games spanning between both Marvel and DC comics. Here are some of these game on offer at Ladbrokes casino.
- The Incredible Hulk
- Fantastic Four
- Iron Man 3
- Captain America
- Spiderman: Attack of the Green Goblin
- Wonder Woman Gold
- The Flash Velocity
- Ghost Rider
There are two new sections listed in the slot offerings named Ladbrokes Ladies and Macau. These sections showcase casino games that are intended for ladies to enjoy while Macau seems to lean more towards the Orient. Below are some of the games from these pages.
- Elvis: The King Lives
- Michael Jackson: King of Pop
- James Dean
- OMG! Kittens
- Secrets of Amazon
- Fairest of them All
- Dragon Kingdom
- Fire Queen
- Wu Long
- Zhao CaiJinBao
- 88 Fortunes
- Lucky Panda
- Bruce Lee
- Wishing you Fortune
The table game selection is less impressive but still, contains some fan favourites among Blackjack and Roulette. There are also a few video Poker titles available including Triple Play Draw Poker, Jacks or Better and Double Double Bonus Poker.
There is also a section especially for Poker games which features a good selection of games as well as some tournaments. What is especially surprising is the number of Bingo games on offer which includes 75 Ball Bingo, 80 Ball Bingo, 90 Ball Bingo among others. Furthermore, players will also find some lottery options as well as virtual games
Finally, we come to the live casino section that has a limited number of games but do include Roulette, Blackjack, Baccarat, Casino Hold’em and Hi-Lo.
While some sections may not be that overwhelming in terms of selections. The total games package at the online casino is way beyond impressive. If only it was easier to browse through their site, we frequently opened up new menus only to be presented with the same options.
For example, the Casino, Slots and Games menus showcased the same type of games. Even selecting Bingo from the top menu first displayed a list of slot games and I had to select a submenu to actually get to the Bingo selection.
This is highly confusing and unnecessary, we can’t imagine why an online casino of this caliber wouldn’t have a better website layout.
Ladbrokes Casino on Mobile
Mobile is a major factor at Ladbrokes casino and players will be able to enjoy slots, online casino games, Bingo, lottery, and even sportsbook right from their mobile devices.
Supported mobile devices include Android, iOS as well as Windows Phone although most new mobile phones and tablets should work fine. For access to the mobile games, players may browse to their respective application stores and download the games directly from there.
Bonuses & Special Promotions
Once again we found ourselves lost with no direct link to the promotions page, instead, you need to go to the online casino or slot games to find promotions hidden as part of a submenu. This is because they have a huge selection of promotions for each gaming page. The sportsbook offerings currently have the highest number of promotions and we’ll try to detail as many of them as possible here.
£50 Free Bet
Simply by registering a new account and depositing a minimum of £10 players may be issued a £50 bonus to be used for the sportsbook selections. The value of the bonus will be determined by the value of the first bet made. If a bet of £10 is made then that will be the value of the bonus so although it’s possible to receive £50 in this promotion you will need at least that amount available to play with.
Ladbrokes casino offers a VIP program for loyal players although apart from the terms and conditions of this program. Very little information is visibly available. While the online casino does state that VIP members will receive additional benefits. They don’t offer much detail on what those benefits will be apart from invitations to exclusive events.
The support buttons are available at the top of every page. Simply selecting Help will present players with the FAQ section where selecting any of the options will bring up a new window with a multitude of information.
The options include Help Centre, Responsible Gambling, Rules, Terms and Conditions, Banking, Shop Locator, Restricted Countries. Selecting the first option “Help Centre” brings up a second FAQ section which looks more like the one we were expecting with subject lines such as banking, slots, account, sports, exchange, live casino, games, bingo, retail, mobile and poker.
The questions and answers under each category is wide and offers an overwhelming amount of information.
If by some miracle an answer is not found within this page then customer support may still be contacted using the Contact button.
A few phone numbers are presented for the various departments with one toll-free number within the UK as well as an international number.
Alternatively, players may also use the live chat function. The live chat at Ladbrokes casino is said to be unparalleled anywhere in the world and support may be offered in a multitude of languages.
The payment method selection offered is wider than most are able to offer and the delay in processing payments are truly impressive. Below is a list of payment methods available for deposits.
- Band wire transfer
- Western Union
- Astropay card
- Paysafe card
- Visa Debit
The withdrawal methods are less impressive though with only Maestro, Neteller, Paypal, Visa, Entropay, Mastercard and Skrill being available here. When requesting a withdrawal players will be subject to a waiting period of 6-24 hours which is way below the industry average. From there eWallet payments take up to 48 hours to complete, card payments 3-5 days and bank transfers 2-5 days. The withdrawal limit is an impressive £250 000 per day.
Security is one of the most important factors at an online casino. Ladbrokes has stepped up their game in this regard by including the latest 128-bit encryption technology, which serves to protect client information.
External auditors also regularly test the casino games for fairness and randomness. In addition, the casino uses the most advanced firewall technology to added safety and security.
Conclusion about Ladbrokes Casino
It is clear why Ladbrokes casino has been in business for so very long. They have a phenomenal game selection with top quality games from so many genres.
Their sportsbook offers a wide range of betting options from a multitude of sports including some lesser known varieties and they offer more promotions than we’ve seen at any two online casinos.
Their support is also some of the very best to be found and that’s if their impressively complied FAQ section doesn’t answer your question first.
The only letdown for us is the messy website they use. It’s odd for us to get lost in an online casino website nowadays or to have to look for a certain option but we found ourselves doing that frequently with Ladbrokes.
If you exclude the confusing site though, we have nothing but praise and would recommend it to anyone looking for a place to spend some money and have some fun.